Quantel has a blog post up with an interesting info-graphic on the worldwide impact that 3D has made on ticket sales and theater upgrades. Check it out here.

In related news, there was a NYT article prior to the new Transformers 3D release in which Michael Bay went on the offensive against theater owners, complaining that they were underlighting 3D films to save on projection bulbs, and asking them to show Transformers: Dark of the Moon at full brightness.


One Response to “3D Driving Ticket Sales and Digital Cinema Upgrades?”  

  1. 1 Tony Reale

    Underlighting 3D movies is my biggest issue. I saw “Dark of the Moon” and that wasn’t too bad but “Stranger Tides” was way too dark.