Adobe & Macromedia shareholders have approved the $3.4 billion merger of the two media giants. A whopping 99% of the votes cast were in favor of the merger.

A few notes:
*PDF & Flash technologies have tremendous presence on internet connected computers.
*Macromedia will drop the Freehand product, in favor of Adobe’s Illustrator.
*Likewise, Adobe will drop GoLive and market Macromedia’s Dreamweaver instead.

For producers and distributors of web media, Flash Video has become a very viable solution as of late. The player has a wide install base, and the latest versions of the codec have been shown to be quite efficient. Since Adobe already has a (semi) mature line of Pro Video products, I can see this merger even further extending the use of Flash as a video delivery technology.

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